Terms of Service

The agreement between your salon and House of EDA.

Version 1.7 · 14 August 2026

1. Who you are contracting with

In these terms, "we" and "us" mean Abbott & Raihi B.V. "You" means the business subscribing to the service. "Service" means the House of EDA AI assistant and any related software, hosting and support we provide.

2. Business customers only

We supply this Service to businesses, not to consumers. By subscribing you confirm you are acting in the course of a trade or profession.

This has one consequence worth stating plainly: the fourteen-day right of withdrawal that applies to consumer contracts does not apply here. You can still cancel your subscription at any time under clause 6, which also sets out the 30-day money-back guarantee we offer voluntarily — it is more generous than the consumer right, and we give it because we would rather you were sure.

3. The Service

We provide an AI assistant that replies to messages from your clients on the channels you connect, using the information you give us about your business — your services, prices, opening hours and booking arrangements. What is included depends on the plan you choose, as described on our website at the time you subscribe.

We may improve, change or replace parts of the Service. Where a change materially reduces what you receive, we will give you at least 30 days' notice and you may cancel under clause 6 without penalty.

4. What the assistant is, and is not

Accordingly:

• You remain responsible for your business. Prices, availability, appointments, and anything you promise a client are yours, not ours.
• You must keep your information current. If your prices or services change and you do not tell us, the assistant will keep quoting the old ones.
• You should monitor conversations. Every plan includes a way for a person on your team to read and take over a conversation. We expect you to use it.
• The assistant does not give professional advice — medical, cosmetic, legal or otherwise — and must not be configured to.

We are not liable for a booking that was missed, mistaken or duplicated, for a price quoted incorrectly, or for a client's dissatisfaction with an interaction, except where this results from our own failure to provide the Service with reasonable skill and care.

5. Fees, VAT and payment

Subscription. Plans are billed monthly in advance at the price shown when you subscribe. Payment is taken by card through Stripe. Your subscription renews automatically each month until cancelled.

Annual billing. Where we offer it, you may instead pay for twelve months in advance at the price of ten. An annual subscription renews automatically each year until cancelled, and we will remind you before it renews. The implementation fee is charged in addition, as it is on monthly billing.

Implementation fee. Every plan carries a one-time implementation and onboarding fee, charged in addition to your subscription. It is collected together with your first subscription payment at checkout — monthly or annual — and the checkout page shows you what is due before you pay. Onboarding begins once it is paid. The implementation fee is non-refundable once we have started work, because it pays for time already spent.

Other services. One-time services such as a website design and build are charged as a single payment, are not subscriptions, and renew nothing. Recurring services such as maintenance and updates are billed monthly or annually, matching the billing period of the subscription they are added to, and on the same terms.

VAT. Prices are shown including Dutch VAT at the prevailing rate (currently 21%), unless stated otherwise. We are established in the Netherlands and account for VAT as follows: Dutch VAT for customers in the Netherlands; the reverse charge for business customers elsewhere in the EU who give us a valid VAT number, in which case no Dutch VAT is charged and you account for VAT in your own country; and no EU VAT for customers outside the EU. The checkout page and your invoice set out the VAT treatment applied and how much VAT, if any, is included in what you pay. If you do not give us a valid VAT number we charge VAT at the applicable rate.

Late or failed payment. If a payment fails we will retry and let you know. If a subscription remains unpaid 14 days after it was due, we may suspend the Service until it is settled. We will not delete your data during a suspension. Statutory commercial interest may be charged on overdue sums.

Price changes. We may change our prices with at least 30 days' notice. If you do not accept a change you may cancel before it takes effect.

6. Term and cancellation

The subscription runs month to month, or year to year if you chose annual billing. You may cancel at any time, effective at the end of your current paid period. We do not refund part-months, and we will not bill you again after you cancel.

30-day money-back guarantee. If the Service is not right for you, tell us within 30 days of your go-live date and we will repay the subscription fees you have paid. The repayment is a reduction of the price of the service supplied — a return of the fee itself. It is not compensation, damages or a goodwill payment. Four things to be clear about:

• The period runs from go-live — the day your assistant starts answering your clients — not from the day you paid. Setting up can take time that is not in our hands, in particular WhatsApp's business verification, and we did not want that to eat into your guarantee.
• It covers subscription payments only. The implementation fee is not refundable, because it pays for work already done for you. This is stated again here because it is the part people most often assume otherwise.
• If you paid annually, a valid claim refunds the whole annual subscription payment, not a part-year.
• This is a guarantee we offer voluntarily, not a trial. Your assistant is fully live and working with your real clients throughout.

Ask by email to info@houseofeda.ai. We will not ask you to justify the decision, and we will refund to the card you paid with, normally within ten working days.

You will also receive a credit invoice referencing the original invoice, with the VAT shown separately. If you deducted that VAT as input tax on your own return, you will need to correct it — the credit invoice is what allows you to do so.

We may terminate on 30 days' notice. We may suspend or terminate immediately if you breach these terms seriously, use the Service unlawfully, or fail to pay after the period in clause 5.

When the contract ends we will, on request made within 30 days, provide an export of your configuration and conversation data. After that we delete it in line with our Privacy Policy and the Data Processing Addendum.

7. Your obligations

• Give us accurate information about your business, and keep it up to date.
• Hold the necessary rights to any content, images or brand you ask us to use.
• Comply with the rules of any messaging platform you connect — in particular WhatsApp's and Instagram's own business policies. Breaching them can get your account restricted, and that is outside our control.
• Tell your own clients that an assistant handles their messages, and maintain your own privacy notice. You are the controller of your clients' data; see the Data Processing Addendum.
• Keep your account credentials secure and tell us promptly if you think they have been compromised.
• Do not resell, sublicense or white-label the Service without our written agreement.

8. Acceptable use

You must not use the Service to send unsolicited bulk messages, to deceive or defraud, to harass anyone, to publish unlawful or discriminatory content, to impersonate another business, or to attempt to extract, reverse-engineer or interfere with the underlying systems. We may suspend the Service immediately if you do.

9. Availability and support

We aim to keep the Service running continuously and will use reasonable efforts to do so, but we do not guarantee uninterrupted availability. The Service depends on third parties — messaging platforms, AI providers and hosting — whose outages we cannot prevent.

Planned maintenance will be scheduled outside busy hours where we can. Support is provided by email and messaging during Central European business hours; higher plans include priority support as described on our website. No plan carries a contractual uptime guarantee unless we have agreed one with you in writing.

10. Intellectual property

We own the Service, the software, the assistant personas and all related intellectual property. You receive a non-exclusive, non-transferable right to use it for your own business while you are subscribed.

You keep ownership of your own content — your business information, your brand, and your clients' data. You grant us the limited licence needed to operate the Service for you.

11. Confidentiality

Each of us will keep the other's non-public information confidential, use it only for the purposes of this agreement, and protect it with reasonable care. This does not apply to information that is public through no fault of the recipient, or that must be disclosed by law.

12. Case studies and publicity

We will not name you, quote you, or publish your results without your separate written consent. Nothing in this agreement gives us that right by default, and being a customer is not consent.

Where you do give consent — for example as a founding-cohort salon, where publishing the results is part of what was agreed in exchange for founding pricing — the following apply:

• The consent is specific: it names what we may publish (for example booking volumes, message volumes, response times, and your salon's name and city) and where.
• You see the case study before it is published, and we do not publish it until you approve that version.
• You may withdraw consent at any time, in writing. We will then stop using the material and remove it from our own channels within thirty days. We cannot recall copies already distributed by third parties or held in search-engine caches.
• Withdrawing consent does not change your pricing, your Service, or anything else in this agreement.
• We publish figures as measured. We will not present an unusual result as typical.

Your clients' personal data is never published, in aggregate or otherwise. Case-study figures are about your business, not about identifiable individuals.

13. Liability

Nothing in these terms limits liability for fraud, wilful misconduct, death or personal injury caused by negligence, or anything else that cannot be limited under Dutch law.

Subject to that:

• Our total liability arising out of or in connection with this agreement in any twelve-month period is limited to the fees you paid us in the twelve months before the event giving rise to the claim.
• We are not liable for indirect or consequential loss, loss of profit, loss of business, loss of goodwill, or loss of anticipated savings.
• We are not liable for loss caused by a third-party platform's outage, suspension or policy decision, including the restriction of your WhatsApp or Instagram account.

You will indemnify us against claims arising from your unlawful use of the Service or from content you asked us to publish that infringes someone else's rights.

14. Force majeure

Neither of us is liable for failing to perform because of events beyond reasonable control, including outages of essential third-party services, internet failures, natural events, war or governmental action. If such an event lasts more than 30 days either of us may terminate.

15. Changes to these terms

We may update these terms. We will give subscribing customers at least 30 days' notice of a material change by email. If you do not accept it, you may cancel before it takes effect. Continuing to use the Service after that date means you accept the updated terms.

16. Governing law and disputes

These terms are governed by the law of the Netherlands. Disputes will be submitted to the competent court in Amsterdam, without prejudice to any mandatory right you may have to bring proceedings elsewhere.

Please contact us first — most things are quicker to resolve directly.

17. General

If any provision is found unenforceable, the rest stands. Failing to enforce a right is not a waiver of it. You may not transfer this agreement without our consent; we may transfer it to a group company or to a buyer of the business. These terms, together with the Privacy Policy and the Data Processing Addendum, are the whole agreement between us.